Pasadena’s Own Buy-Local Effort
Want to support and nurture local independent businesses here in Pasadena and our surrounding communities? Then come to Vroman’s to learn more about a new movement growing here in town – BUY LOCAL PASADENA!
This is heart-warming. Instead of waiting for LOOACs (Large, Out-Of Area Corporations) to bring recovery to their community, a number of businesses in Pasadena, California, are banding together to encourage residents to buy from locally-owned businesses.
It seems to me that our current financial crisis is a result of preferring large, non-local businesses and banks over their locally-owned competitors. Your one or two-branch bank does not have the resources to invest in speculative derivatives like credit default swaps, nor to open branches in the latest high-flying boomtown, nor to develop loan products designed to extract even more funds from lower-income borrowers.
To the degree that it is possible, I prefer to buy locally-produced goods and services, from locally-owned businesses. When there is a problem, they are generally quite willing to correct it. And even when there isn’t any problem, I get the satisfaction of knowing that someone locally is going to eat tonight.
Finally, it is smaller, locally-owned businesses that are going to give your brother-in-law (the one who hasn’t worked in five years) a job.No LOOAC will even think about hiring him, because his record is blemished. But a locally-owned business is likely to give him a chance to prove his worth. Hopefully, this effort in Pasadena pays off, along with similar efforts in other cities and towns across the country.
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